Thursday, February 21, 2008

Blogs / Public sector tips

The Blogging Revolution: Government in the Age of Web 2.0 (pdf file) by David C. Wyld, Southeastern Louisiana University

Paper on government and corporate blogging. See pp. 38-39 for expanded guidance on tips listed below (parenthetical comments mine)

(From executive summary)

10 Tips for Blogging by Public Sector Executives (generally applicable to all bloggers)

  1. Define yourself and your purpose
  2. Do it yourself (ie. other people shouldn't blog FOR you)
  3. Make a time commitment ("Remember, in the blogosphere, 10 days without posts could mean the death of your blog...")
  4. Be regular (read: Post interesting content regularly)
  5. Be generous (Focus on others and other areas, not just yourself)
  6. Have a "hard hide."
  7. Spell-check (no spelling or grammar errors - and if you find them later, correct them)
  8. Don't give too much information
  9. Consider multimedia
  10. Be a student of blogging (read other people's blogs regularly, too.)

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